the IDEA
A catalog website has been created for the company — an essential tool for farmers and agricultural industry representatives. It doesn’t just showcase products, but makes the selection process as convenient and fast as possible.
The main functional element of the site, aside from the content, — is a powerful and flexible filter. It allows finding the right products by multiple criteria in just a couple of clicks, without reloading the page. For instance, you can easily filter “all contact insecticides produced in France in 1-liter containers” or “all potash fertilizers”.
Users can search for substances by form, packaging, manufacturer, and even specific crops they are suitable for. Setting up the filter literally takes seconds, enabling farmers to find products that perfectly meet their needs.
the VIEW
The site features a “live search”, which is especially important for industry professionals. Farmers often look not for a specific product, but for its active ingredient — much like in a pharmacy. Thanks to the “live search”, the right item can be found in fractions of a second simply by typing the name of the active ingredient. This feature makes the search and selection process fast and intuitive.
#FFFFFF
#F4F4F4
#5CA13A
#3D7A28
#2C4A1E
#1A1A1A
Work as a design assistant to Alexander Glazunov
